Bachelor, Full Time

- Campus Wels
- Email sekretariat.ipem@fh-wels.at
- Telephone +43 5 0804 43040
- Download info sheet Contact us
Projects as Pathways to Real-World Experience
Study Projects
In the 4th and 5th semesters, students engage in interdisciplinary projects that integrate knowledge from marketing, engineering, product development, and innovation management. These projects, done in collaboration with the region's most innovative companies, serve as a practical application of classroom theories, allowing students to combine their diverse skills to solve real industry challenges.

Podcast The Agile Way
The goal of the project was to create a concept and produce the initial episodes of a podcast targeting innovation managers, R&D managers, and agile coaches. Integrating marketing expertise with agile competencies, students launched an interview-style podcast for the Institute for Agile Transformation, which has since attracted a wide audience of companies and consultants.

RUFF Golf
The goal of the project was to assess the market potential for an innovative minigolf concept in Austria. Combining market research and analytical skills, students designed and conducted a survey to test the feasibility of the proposed indoor minigolf concept, providing essential data for RUFF's strategic decisions.

Life Tool
The goal of the project was to develop an innovative solution that enhances safety for water sports enthusiasts and swimmers. By blending technical expertise, user-centered design, and strategic thinking, the project addressed critical risks in aquatic environments, aiming to save lives.
Internships
In the 6th semester, students undertake a mandatory internship, providing a crucial opportunity to apply their interdisciplinary skills in a professional setting. This practical experience is complemented by work on their Bachelor's thesis.

Stefan Hiesberger
During his internship at Audi in Ingolstadt, Stefan worked in the Product Strategy department, collaborating closely with executive management. His projects included developing innovative interior lighting solutions and contributing to early AI voice assistant initiatives, allowing him to apply his academic skills to strategic automotive industry advancements.

Simone Redl
During her internship at KEBA Group AG, Simone focused on Business Innovation, specifically enhancing the company's idea management system. She developed new strategies for gathering and utilizing employee contributions to fuel future innovations.
Jonas Gahleitner
During his internship at Ascendor Lifttechnik GmbH, Jonas worked in the Product Management department. His projects included competitor analysis, identifying opportunities for improving lift systems, and contributing to strategic initiatives. He also collaborated with the company on his bachelor thesis, combining academic knowledge with practical industry insights.

Yvonne Gruber
During her internship at Wertstatt 8, Yvonne worked on developing and validating AI-driven business models. The focus was on adapting experimental methods traditionally used for conventional digital models to address the unique challenges of AI-powered solutions. By analyzing these challenges and refining validation strategies, she contributed to creating innovative approaches that enhance customer value. This experience bridged academic knowledge with real-world applications in sustainable business innovation.
Start-Up Projects
From the second semester onward, students have the opportunity to work on their own innovative ideas—either individually or in teams. With guidance from mentors and experts, they develop their concepts over six semesters, building prototypes and refining business models.
Contact
EmailE sekretariat.ipem@fh-wels.at
TelephoneT +43 5 0804 43040
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