Digital Business Management

Master, Part-Time

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Austria's Best University Of Applied Sciences For Business

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Using digital media to create value - Austria's first FH/Uni Master's program

Digital media and technologies are increasingly shaping the business world. These are changing competition in digital business and require new, innovative business models. The first FH/UNI Master's degree programme in Digital Business Management deals with this dynamic competitive environment, which is characterized by the sustainable digitalization of business processes, new entrepreneurship, global markets, interculturality and the increasing importance of cross-channel e-commerce and marketing measures as well as networking.

Key Facts

Degree

Master of Science in Digital Business Management
Duration

4 semesters
Mode Of Study

Part-Time, | Alternating attendance weekends (approx. 10 per semester) at FH or JKU (Fri. 13:45-19:30 + Sat. 8:00-17:00) | 1 block week (Tue.-Sat.) + 1 intensive weekend (Thu.-Sat.) per semester | Online sessions on occasional Tuesdays 18:30-21:00
Language

German
Code

0691

Annual Intake

40
Access Requirements

Relevant Bachelor's or Diploma degree with at least 20 ECTS Business Administration and 20 ECTS E-Business & IT elements. In individual cases, it may be necessary to make up ECTS points. - Details on admission
Deadline for Applications

June 30, 2025
Admission Process

Previous study performance and technical discussion with case study elaboration
Costs

€ 181.68 per semester + ÖH contribution for students from EU and EEA countries

Job opportunitites

The Master's in Digital Business Management aims to train experts who take on managerial, advisory, general entrepreneurial or independent activities in the field of digital media. Graduates are able to use digital media to create value and design digital processes in the best possible way. DBM graduates are able to use suitable methods and tools to make strategic decisions and to coordinate and implement them in companies.

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