Study Global Sales and Marketing at the FH Upper Austria Campus Steyr

Eine Kugel, die aus vielen verschiedenen Länderflaggen besteht, schwebt über zwei geöffneten Händen.
Home Campus Steyr Study Global Sales and

Why study Global Sales & Marketing?

  • We make you fit for your career in international business and management!
  • You will know how to deal with customers and to identify how to collaborate - digitally, face-to-face or hybrid- the world is yours!
  • We enable you to become a great leader!
  • We help you to find your leadership skills and to grow beyond yourself!
  • We provide you with an excellent environment: professors with an industrial background, international professors, CEOs and managers giving insights, company visits, field trips, a semester abroad (which is possible for everyone), real-life projects with companies, and InnoCamp36.at(R), internships to get first practical insights, labs and trainings in small groups, open-mindedness and student-centric experiential learning activities.

... you will be part of an unforgettable GSM community from the first day on.
 

Bachelor degree program

  • Campus Steyr

Master degree program

  • Campus Steyr

Internationally successful in Sales, Export and Marketing

The global economy is becoming increasingly interconnected and the export industry needs highly qualified sales specialists. The Global Sales and Marketing degree program offers you a unique combination:
B2B marketing, sales management and intercultural management. Basic technical knowledge ensures that you, as a prospective sales manager, can build a bridge between customers and production. We attach great importance to social skills - through three foreign languages (English is the language of instruction), sales and leadership training.
 

Study Abroad

All students have the opportunity to study at one of our partner universities. Several double degree programs are available in the USA, Czech Republic, Columbia, China, Australia and a triple degree program for our Master's students.

A field trip provides further profound cross-cultural insights. The entire degree program is taught in English and students are free to choose their second foreign language.

Foto von einer Gruppe junger Menschen

Austria's best University of Applied Sciences for Business Studies

According to the latest CHE University Ranking 2026/2027, Steyr Campus is home to Austria’s leading business degree programs. Our programs received top scores in every category evaluated. The CHE Ranking is the most comprehensive assessment of universities and universities of applied sciences in the German-speaking world.

CHE Ranking Plakette mit Studierenden im Hörsaal

(c) FH OÖ

What are the advantages of studying at Campus Steyr?

Great emphasis on practical experience

Class instead of mass

Worldwide network

Great job prospects

Top ratings in the CHE ranking

Studying at probably the most beautiful campus in Austria

All further information here: 6 good reasons to study business at Steyr | FH Upper Austria

How can you apply for a degree course and prepare yourself optimally?

You can easily apply online via our application portal! You will receive all further information and deadlines conveniently by e-mail.

For even more insights, you are welcome to visit our YouTube channel, where we have prepared a series of videos about the application process for you. 
 

Until when can I apply for a degree program, and for how many degree programs is it possible to apply at the same time?

Applications can be submitted online with immediate effect and usually close at the end of June. However, the exact deadlines may vary depending on the degree program. Therefore, make sure to check the specific deadlines for your desired degree program in good time!

You can apply for 2 degree programs at the FH Upper Austria (please specify Prio 1 and Prio 2). Certificates (such as the Matura certificate, Bachelor's degree certificate, etc.) that are not yet available at the time of the online application can be submitted at a later date.

Are there tuition fees and scholarships?

The UAS Upper Austria charges a tuition fee of EUR 363.36 per semester for students from EU and EEA countries*. The legally binding student fee of the ÖH (Austrian Students' Union) is currently set at EUR 24.70 and must be paid per semester.

For more details: Costs & financing “ Tuition fees, ÖH contribution & Co | FH Oberösterreich

Students at universities of applied sciences are on an equal footing with students at universities when it comes to state scholarships (especially with regard to federal student grants). Further information on this, in particular on the social requirements, can be obtained from the study grant authority in Linz: www.stipendium.at

When do you find out if you have been accepted?

You will receive feedback by e-mail within 3-4 weeks.

Wäre es möglich mit einem Studierenden zu sprechen, um genauere Informationen zu bekommen?

You have the opportunity to talk directly to our students - at our info days, campus tours or in detail at a taster day 1day@Campus Steyr. You are also welcome to attend the Online Study Talks, or if you prefer an individual discussion, you can contact the respective degree program by email.

Is it possible to spend a semester abroad and what support is available for this?

Yes, it is possible to spend a semester abroad! For some degree courses, a semester abroad is even compulsory, while for others it is voluntary. Our International Office provides students with comprehensive support in planning, from choosing a partner university to funding programs and scholarships. They will provide you with all the information and support you need for a successful semester abroad.

All further information here

Contact

Global Sales and Marketing, BA
FH OÖ Fakultät für Management
Wehrgrabengasse 1–3
4400 Steyr/Austria
Tel.: +43 5 0804 33500
E-Mail: gsm@fh-steyr.at

Global Sales and Marketing, MA
FH OÖ Fakultät für Management
Wehrgrabengasse 1–3
4400 Steyr/Austria
Tel.: +43 5 0804 33600
E-Mail: gsm-master@fh-steyr.at