Students from Steyr took on the exciting task of marketing for a Linz-based crypto company that develops a digital vault for storing cryptocurrencies on behalf of others. This was part of a company project where the students delved into the challenges and opportunities associated with promoting a business engaged in cryptocurrency storage services.
Students from the Global Salesand Marketing program at the Steyr campus conducted a comprehensive market analysis for TMIA, a Linz-based crypto startup, and its "NodeVenture," which offers a complete solution for cryptocurrency management.
FH-Prof. Harald Hammer on the project: "It was a huge challenge for our students; they examined the competition, analyzed new potential markets, patents, and derivable applications. And they really mastered this challenge with flying colors. Congratulations!"
TMIA's Founder and CEO, David Schnetzer, shares this sentiment. He was impressed by the students' ideas and strategic proposals, which they compiled into a 100-page concept for the company.
For information about the English-language Bachelor's program in Global Salesand Marketing, visit www.fh-ooe.at/gsm.